Scientific Publication

Gendered value chains, market segmentation, and customer profiling for breeding programs

author(s) Katungi, Enid - Tufan, Hale Ann - Isoto, Rosemary
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Katungi, E.; Tufan, H.A.: Isoto, R. (2024) Session 5: Gendered value chains, market segmentation, and customer profiling for breeding programs In: Gender-responsive
Researchers Equipped for Agricultural Transformation (GREAT): Trainer’s manual for the Gender-Responsive Plant Breeding Course (Level 2). Wallingford (UK): CAB International. p. 32-37. ISBN: 9781800624900

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